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Dove, Tresemmé, Clear and Seda

Unilever Customer Service Manager – Hair

Experience 100% dedicated to influencer marketing and PR. My day-to-day work involved building relationships with creators and celebrities, negotiating, managing events, press kits, and brand activations. I worked on high-profile projects such as the launch of Seda with Ana Castela, international photo shoots, branded content, and meetings between Dove and its ambassadors.

In addition to the execution front, I also supported the management of PR Content, Press, People (with more than 300 influencers), and BI teams, expanding my strategic vision of the operation.

It was an intense opportunity to delve into the world of relationships and influence, where digital was not just a support, but the central pillar of communication.

👉 To learn more details about the projects, click here.

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